Women of Color in Pharma Creates "We Are Pharma!™" Initiative to address COVID-19 Vaccination Concerns in Minority Communities

In response to the increasing mistrust of the COVID vaccine in communities of color, Women of Color in Pharma (WOCIP) has created an initiative that focuses on community education and increasing COVID-19 vaccine confidence. Additionally, it focuses on bridging the gap between the pharma industry and the communities it serves. A three-pronged framework is being utilized to create an accelerated and sustainable information exchange and informed decision making.

The goal of the initiative is to serve black and brown communities to "de-mystify" the pharmaceutical industry; Increase knowledge of pharmaceutical drug development and women of color leaders; and Educate on COVID 19 vaccine clinical trial data. WOCIP has created, a Speakers Bureau comprised of Black and Latina women who work in the pharmaceutical industry. These women will speak to their communities in a culturally sensitive manner about the COVID-19 vaccine research and development (R&D) process.

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Women of Color in Pharma

Get Inspired. Be Empowered! Visit wocip.org to learn more https://wocip.org/ We are a networked group in the pharmaceutical industry that brings together women of color in pharma in a nurturing and safe environment to promote personal and professional development. Vision - To enable the transformation of the pharmaceutical professional landscape for women of color. Mission - To empower women of color in pharma to excel in their personal and professional development and to transform their pathway within the pharmaceutical industry. Commitment - Bring together women of color in pharma in a nurturing environment to promote personal and professional development. Our Values - Self Investment & Entrepreneurship | Thought Leadership | Innovation | Stewardship | Authentic Connection | Personal & Professional Growth | Nurturing & Safe Environment Our Why - Creating a nurturing and safe environment for self-reflection and discovery amongst Black and Latina women to foster personal and professional growth that will address a critical gap required to promote innovation and leadership. Our Primary audience are Black and Latina women professionals currently employed by pharmaceutical companies across all levels. Our secondary audience are Black and Latina women with potential to initiate careers in pharmaceutical sector within the next 3 years. SHOW LESS

The Speakers Bureau was held in April at the Sagamore Pendry in Baltimore. After their training, the speakers attended virtual events hosted by Black and Hispanic community organizations to present the materials and answer questions.

WOCIP will return to the Pendry this month to host a hybrid (in-person/virtual) We are Pharma!™ Summit consisting of an exhibit hall, educational breakouts and Town Hall on June 26th to discuss COVID-19 Vaccine research and development. The town hall, entitled "Let's Rise Together: Moving from a Painful Past to a Healthier Future ", will be moderated by host Dr. Wilmer Leon III, Author, Political Scientist, Lecturer and host of "Inside the Issues with Wilmer Leon" on Sirius XM's Urban View.