Award-winning European vegan butter Naturli launches in H-E-B stores

Naturli’, an award-winning vegan butters, has just landed on the store shelves of H-E-B stores across Texas. This is the brand's debut in the US market. Naturli’ CEO is Henrik Lund.

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Henrik Lund, founder of Naturl'

Naturli' is renowned in Europe as a trailblazer in the plant-based food category, and its vegan butters are widely considered to be the best on the market due to their exceptional taste and quality ingredients. Crafted with carefully selected ingredients, including cocoa butter and almond butter, they are 100% dairy-free and palm-oil free.

Naturli’s Plant Butter Spread is perfect for spreading on bread, while Plant Butter Block is ideal for baking. Both are made to taste and perform just like traditional butter, so you won’t even know the difference (Plant Butter Block is approved by professional bakers).

Vegan butters are known to be a healthier and more sustainable choice — they are lower in saturated fat and cholesterol compared to traditional butter, and they have a lower environmental impact.